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Helping Insurance, Investment and Financial Advisors
Build a Superior Practice by
Attracting More Ideal Clients
We are a boutique company helping advisors articulate their unique story and compelling value proposition and creating a powerful personal brand through the power of prestige custom made multimedia business cards. Our exclusive Laser Marketing system and one-on-one personal coaching (both are included with every package) further ensures the return on your investment multiple times over, while positioning you as the expert and the advisor of choice in your niche market. We provide a high level of one-on-one personal service by working with a limited number of discerning advisors per year. The White Knight Group™ is the only company in North America to create and develop prestige multimedia business cards that are 100% custom made for each and every advisor, who demand nothing but the best to distinguish themselves as the advisor of choice.
Through The Power of Marketing You™ workshops and keynote speeches, we teach financial advisors how to differentiate themselves from the competition and distinguish themselves as trusted professional advisors. Advisors learn how to increase their sales by working smarter, working less, and earning more.
.Our Mission is to help you ...
- Distinguish yourself as a unique and trusted professional advisor.
- Differentiate yourself and rise above the competition.
- Build a superior practice.
- Make it easy for clients to refer you to ideal prospects.
- Clone your very best clients over and over.
- Articulate your unique story, brand, and value proposition.
- Grow your business by working smarter, working less, & earning more.
Peter Lantos is the President of The White Knight Group™, founded in 2002. His extensive and successful career in the financial services industry spans from Head Office management, to Branch management, to working in the trenches with advisors and clients for close to 20 years. His success has always revolved around the strategy of differentiation. Peter has trained and coached thousands of advisors, from novice agents to Million Dollar producers.
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He co-authored The Canadian Investor's Guide to Selecting and Evaluating the Right Financial Advisor; authored a short eBook titled “Attract More Ideal Clients and Increase Your Revenue”; and has written numerous articles for industry publications. He has spoken at numerous association and corporate meetings around the industry on marketing strategies and The Power of Marketing You™. Peter has a Bachelor of Commerce degree from Concordia University’s John Molson School of Business.
